santa rosa southside shopping center
Demographics

2661-2735 Santa Rosa Avenue, Santa Rosa, ca 95407

Full Year 2026 1 Mile Radius 3 Mile Radius 5 Mile Radius 10 Mile Radius 70% True Trade Area
TOTAL POPULATION
Total Population 20,063 98,132 202,689 269,782 289,677
Total Daytime Population 12,741 134,344 226,684 305,771 320,624
TOTAL HOUSEHOLD INCOME
Total Households 6,147 34,126 74,395 99,003 107,755
Median Household Income $87,277 $95,427 $110,655 $114,568 $114,161
Average Household Income $109,865 $123,528 $138,604 $142,833 $143,553
Under $15,000 7.6% 6.6% 6.0% 5.5% 5.5%
$15,000 - $34,999 11.2% 9.1% 7.7% 7.7% 7.9%
$35,000 - $49,999 7.9% 7.3% 6.7% 6.7% 6.7%
$50,000 - $74,999 17.3% 16.8% 14.4% 13.7% 13.6%
$75,000 - $99,999 16.3% 13.4% 12.5% 12.2% 12.0%
$100,000 - $124,999 10.7% 11.6% 11.3% 11.2% 11.3%
$125,000 - $149,999 8.3% 8.1% 9.0% 8.9% 8.7%
$150,000+ 20.9% 27.1% 32.4% 34.2% 34.2%
BUSINESSES
Total Businesses 549 4,794 8,727 11,444 12,004
RACE/ETHNICITY
White/Caucasian 22.4% 38.9% 47.9% 50.9% 52.6%
Black/African American 2.3% 2.2% 2.1% 1.9% 1.8%
Asian/Pacific Islander 5.4% 5.9% 6.0% 6.2% 5.9%
Hispanic/Latino 65.6% 47.1% 37.8% 34.4% 33.1%
Other 4.3% 5.9% 6.3% 6.6% 6.6%