How Property Owners Can Join the Signs of Hope Initiative to Promote the 988 Suicide & Crisis Lifeline

As we recognize September as Suicide Awareness Month, we’re proud to announce Perform’s partnership with Signs of HOPE, a powerful initiative aimed at raising awareness for the 988 Suicide & Crisis Lifeline. We believe our shopping centers can serve a higher purpose in our communities by elevating awareness of this life-saving resource.

“At Perform, we are incredibly proud to be a part of the ‘Signs of Hope’ initiative, which draws nationwide attention to the availability of the 988 Suicide & Crisis Lifeline. Perform Properties can make a difference and save lives by publicizing the hotline at our centers and drawing attention to this critical resource within each of our communities. Because Perform represents so much more than a collection of retail centers, we can use our status as prominent neighborhood gathering places to shine a light on mental health awareness, an important way to demonstrate our support for the people and communities that we serve.” – Rocell Viniard, Vice President of Marketing & Communications, Perform Properties.

Visit this ICSC News article to learn how you can support Signs of Hope:
ICSC | How Property Owners Can Join the Signs of Hope Initiative to Promote the 988 Suicide & Crisis Lifeline